"The evolution of the bikini"

             Jessica Rey, MBA graduate and  designer of Rey Swimwear, argues that wearing the bikini is giving the power to women to be objectified. To further her argument, she references the song “Itsty Bitsy Tinnie Winnie Yellow Polka Dot Bikini.” Rey uses this song to support her claim the the bikini contributes power to women not fashion. With the invention of the bikini, it was not an instant sensation. Many people disgusted it and refused to wear it. Rey even points out that the designer had to hire a stripper to debut his design. Throughout her argument, Rey is discussing that women have taken it too far. That by wearing the bikini, women are setting themselves up to be objectified by men. As a call to action, Rey then relays that she has found a "solution." Her own line of swimsuits, "Rey Swimwear" is fashionable and modest, like all women should be.

          "She was afraid to come out of the locker, She was nervous as she could be. She was afraid to come out of the locker", this is the basis of Jessica Rey's stimulating argument. Rey claims the bikini is a contributing reason as to why women are objectified by the opposite sex. To support her claim, she analyzes the history of the bikini, two seperate Princeton studies, and concludes with a call to action. Reys claim has a strong ethos, however, it is weakened by a lack of logos and a loss of pathos.
            Jessica Rey's argument is one that should be listened to because of her essential credibility. She truly cares about Modesty and it is shown throughout her argument. The way that she is dressed even affects her argument. Jessica is dressing in a manner that strengthens the message she is trying to convey, that  modesty can be fashionable. Also, the fact that she has a MBA degree and owns her own clothing company gives one a reason to respect her opinion.However, her reasons for supporting her argument were weak. When she stated what people think of bikinis, rather than using updated information, she uses an opinion of the bikini in 1960. She also is using a song that in present time is used to advertise weight loss as woman being ashamed of the fact that she is wearing a bikini. At the end of her argument, she loses much emotion when she brings up her solution. What seemed like an argument about modesty is lost when she promotes her own fashion line. It makes it seem like instead of fighting for modesty, she is trying to sell her bathing suit line.